The problem
A founder had a product to reveal and a date that wouldn't move. They needed a film, trailers, a deck, stills, and ads. There was no production budget, but the taste bar was high.
What we did
People sat at both ends with AI in the middle. A creative director locked the look, models generated the options and editors finished every frame.
- Lock the look. We set the palette, type and motion rules, with one reference board per scene.
- Generate. Models made hundreds of options a day, and we shortlisted every morning.
- Finish. People did the edit, sound, grade and typography, and built the deck alongside the film.
- Deliver. Every asset went out in every size, with a guide so the client team could keep going.
What shipped
A launch film, three trailers, a product demo, a deck, a stills library and a paid social set, all with one look.